seanwes blog

Hand Lettering Sketch to Vector Process Video

Hand Lettering Sketch to Vector Process Video

Sean McCabe | July 20, 2015

I want to show you how I digitized a letterpress coaster design.

In this video, I take you step-by-step through the digitization process going from sketch to vector. I show you my software workflow, shortcuts, and even get into Pantone coloring and preparing files for a printer.

Whether you’re working on a project for fun, creating your own products and working with manufacturers, or digitizing lettering for a client project, this video will give you a TON of insights.

I guarantee even seasoned pros will find a gold nugget in this video that will save you a ton of time alone. it’s just chock-full of process insights and tips.

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The One Concept Approach

The One Concept Approach: How a Professional Designs A Logo

Sean McCabe | December 18, 2013

When it comes to logo design, many designers deliver multiple concepts to the client in order to let them to pick their favorite one. Many even have different concept packages and an allotment of revisions. But what is the purpose of these multiple concepts? On what merit are revisions based?

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jing

Jing Custom Type Logo

admin | March 27, 2013

Jing is a Chinese music streaming service that enables users to find music using natural language by detecting mood or feeling. “Jing” is Chinese pinyin of both “elegant” and “elaborately chosen”. The goal was to create a memorable custom type mark that balanced this elegance and sophistication with a with “fun” and approachable aesthetic. Continue Reading »

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dirty-water

Dirty Water Distillery Logo

admin | March 18, 2013

This custom type logo utilizes an industrialized urban aesthetic, while simultaneously incorporating a hint of retro-futurism. It seeks to balance the timeless and modern, the downtown and the classy. The heavy slab is given a refined look through the employment of geometrically rounded serifs. Continue Reading »

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