seanwes blog


Pricing Hand Lettering Client Work on Value

Sean McCabe | July 24, 2015

Have you done any client work with hand lettering yet? What about client work in general?

If you have, you can probably relate to what I’m about to share. If not, that is very good news because I can help you avoid so common pitfalls.

How many times have you quoted a price to a client for hand lettering only to have them come back and say, “I don’t think I can do that…”? They ask if you can do a little bit less and you’re seriously considering lowering your price so you don’t lose this job.

Or how about this one: you ask the client for a budget, they provide you a budget, you work on a quote that’s in the range of their original budget and maybe a little bit higher. You send this over to see if the client oh by. More often than not, it turns into a negotiation game. Does this sound familiar?

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How to Respond to the “Can I Pick Your Brain?” Question

Sean McCabe | January 18, 2015

Have you ever had someone ask to pick your brain? Sometimes they’ll use those exact words, but other times it looks like this:

“Can I buy you coffee?”
“Are you available for a quick Skype call?”
“Can you help me real fast with just a couple questions?”

It’s flattering and at the same time a very strange feeling. On the one hand, it feels good to be asked for advice, but on the other hand, something seems a bit weird about the exchange. Why does it feel weird?

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Relationship Marketing

Sean McCabe | April 27, 2014

When your car breaks down on the way to an important event that begins in 1 hour, and roadside assistance is not going to make it in time, who do you call?

Your best friend.

Your best friend is always there for you. They’ve got your back. No matter what they have going on, no matter how busy they are, if you need them, they’re there. No questions asked.

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Why Not Having Sponsors or a Title in my Podcast Artwork Is Setting Me Up For Long-Term Success

Sean McCabe | February 28, 2014

Those of you who heard my recent talk on The Overlap Technique know that I like to do things a bit differently. I began challenging the status quo vocationally, but beyond that I began to question common practices in all facets of what I do. I starting asking the “Why?” question instead of taking things at face value and doing things everyone did “because that’s what you do.”

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