What do you want to be known for?

It’s a simple question, but it can be so involved.

How do you choose something to be known for? What if you pick the wrong thing?

It’s hard enough figuring it all out for yourself—much less presenting it all in a clear way for others!

Finding time to create and share consistent, quality content is hard.

Heck, are you even worth following? Is what you create good enough for someone to take time out of their day on a regular basis?

First of all, yes—and it’s not something you even need to worry about, but I know it is a fear you have deep down inside. You’re not alone.

Your Audience Isn’t Growing as Fast as You Want It To

You feel overwhelmed and often discouraged that all your hard work doesn’t seem to be paying off.

You’re showing up every day, so why isn’t it all coming together?

I take responsibility.

I’ve known the four keys to audience building and I’m only just now finally getting around to producing the Audience Building Course.

Your audience will only grow if you apply all four keys. Not two or three—you need all four of them.

There is good news though.

Though this course is many years in the making, I’m glad I waited until now to put it all together.

I’ve spoken with hundreds of people just like you to help them build an audience.

As a result, I’ve gotten to know your struggles intimately. I know the hurdles you’re going to face before you face them.

I know what’s challenging you right now and what you struggle with.

This course is my response to the struggles you’re having and I hope it helps you.

In full disclosure, we produced this course as if we would sell it for $199.

But we’re giving it away for free.

Two reasons for this:

  1. Building an audience is the start to a lot of great things for you.

    • For instance:
      • You are seen as an authority.
      • You are able to sell products.
      • You are able to build community.
      • Launching new things gets easier.
    • We help people build and grow an audience-driven business. If we help you build an audience for free, you’ll come back to seanwes for help on growing your business.
  2. I want you to see the quality of our materials.

That’s it!

Oh, wait… I knew there was a third reason!

I also hope by giving you something so valuable for free (instead of making lots of money from it) you will share the course with your friends.

When you share something of quality with others (that’s also free!), it makes you look good!

So let me help you look good.


Alright, let’s dive in.

Audience Building Course



Course Content

  • Nobody Noticed and Nobody Cared
  • The $100,000 Elephant
  • When Will They Believe in You?
  • Get Clear On Your WHO and WHY
  • Your Unique Voice Is Your Advantage
  • They’re Going to Put You In a Box
  • Curate What You Share
  • Choosing What to Be Known For
  • Elevator Pitch – ABC vs XYZ
  • People Don’t Notice Announcements They Notice Consistency
  • Get Inside the Weekly Cycle
  • Editorial Calendar
  • Repurposing Content Like a Pro
  • What is Value?
  • Reading Minds to Make Content That Resonates
  • The “Struggle” Question
  • Show Up Every Day for Two Years
  • Finding Motivation

Frequently Asked Questions

Will I always have access to the class or is it just for a limited time?

Yes! Once you enroll in the class, you have access indefinitely. It does not expire, there is no time limit, and you can re-watch as much as you like at your own pace. This course is always available. It’s not a limited-time workshop or fixed to any schedule. Go through the material at your leisure and convenience.