seanwes podcast

Tangible insights on creativity and business every Wednesday.

Want to make a living with your passion? From products and marketing to professionalism and clients, you'll get answers to the hard-hitting questions.

Join entrepreneurs Sean McCabe and Ben Toalson as they let you inside their discussions on the many facets of making a living online. You'll come away from every episode with something of value that you can apply to your business.

Show Up Every Day

372: Show Up Every Day

Wednesday, July 18, 2018 – 1 hour, 43 minutes

The key to success is to show up every day. You will not find a truly successful person who did not work hard. You have to put in the effort.

The reason passion matters is because you won’t show up to something you hate. You can’t just love the idea of something, you have to fall in love with the process.

Show up every day for two years. And it’s not that there’s something magical about two years necessarily, but things tend to click at that point. Two years is also the point at which you are likely to start seeing results. Don’t expect to see results in the beginning, but know that the results will come in time.

Things will never be perfect, but if you show up every day you will continually improve.

Don’t wait for motivation to start. Motivation is not a source but a result of doing. Showing up every day starts with a commitment, it’s that simple. When you show up and trust the process, the motivation will come. Do something every day that gets you a little bit closer to your goal.

My 2018 Craft + Commerce Conference Experience

371: My 2018 Craft + Commerce Conference Experience

Wednesday, July 11, 2018 – 1 hour, 24 minutes

Last year, I spoke at the first Craft + Commerce conference. My wife and I enjoyed the experience so much, we got tickets to go again this year.

(Spoiler alert: we already bought our tickets for 2019!)

I got to meet Casey Neistat. I’ll tell you the story.

We actually flew up to Boise, Idaho a few days early to do some hiking in the mountains (since we happened to be on a sabbatical week). That was wonderful.

But even with the likes of Casey Neistat speaking, conferences like this, for me, are all about the people. It’s the deep conversations over a meal or in the hallway that really leave an impression.

I’ll tell you all about that and more in today’s show!

Why We're Giving Away All the Podcasts for Free

370: Why We’re Giving Away All the Podcasts for Free

Wednesday, July 4, 2018 – 1 hour, 7 minutes

You may have heard in the last episode, we’ve made all of the podcasts free and publicly accessible.

We already addressed and solved the issue of rewarding our loyal customers. Current Gold Members now have access to every program we’ve ever made inside their Vault. Past Master Class customers will receive over $1M in membership credit in total.

The real question is: why are we doing this?

People regularly say they have learned way more from the seanwes podcast than they did from college. The episodes are obviously incredibly valuable, so why give them away for free?

It’s a reasonable question. In fact, I asked myself the same question years ago and came to the conclusion that we should lock them all up in the Vault where people had to pay to access them.

I don’t fault my past self for coming to this conclusion. At the time, we’d built this massive content creation business (and team) around cranking out quality content in high volume.

Only… we weren’t making enough money.

We also didn’t monetize our content like the majority of people do with sponsors and advertisements. We didn’t have a solid business model.

So as a patch fix, we decided to stop giving away so much for free and start charging for the information we were providing.

But in hindsight, I see this as fighting a trend: information wants to be free. Information is more accessible and more affordable than ever and it’s not trending in the direction of becoming less so.

That’s what I want to talk about today. If information wants to be free, what does that mean for the future of business? Does that mean you can’t sell books or courses? No, but it does mean you need more than just information.

You need to provide transformation.

Let's Talk About IGTV

369: Let’s Talk About IGTV

Wednesday, June 27, 2018 – 11 minutes

You’ve no doubt heard about Instagram launching their new long form video platform, IGTV. You can now publish videos up to 60 minutes long.

IGTV is built in to the Instagram app, however there also a standalone IGTV app you can use to watch and upload videos…

Portrait videos, that is. Yes, the platform is built entirely around portrait orientation videos. I was definitely skeptical at first (you might be too).

But I’ve actually come to love it. It feels really natural.

This is going to big BIG. There is a shift happening.

People in the Community who have been thinking about starting a YouTube channel are now saying they’re seizing this opportunity to embrace video and go all in on IGTV.

It’s an exciting time to get in at the ground level of an emerging new platform.

The engagement I’m seeing is incredibly HIGH. Thousands of video views in a matter of hours. It’s really something.

What Happened on the Mastermind Retreat

368: What Happened on the Mastermind Retreat

Wednesday, June 20, 2018 – 1 hour, 8 minutes

I just got back from a mastermind retreat, and I’m feeling clarity unlike what I have in years.

We are simplifying what we’re doing significantly at seanwes.

The feedback I received helped me realize just how complicated things are and how confusing it can be for someone looking for solutions.

Unification. Everything is going to be simplified and clear.

People who don’t pay us money are going to get more value. People who pay us money are going to get even more value. The people who have paid us the most money will get the very best value.

Finally, we as a team will have a simpler model, less stress, and greater focus.

I’m incredibly excited to share what we’re working on in today’s show.

In full disclosure, I actually was not planning to share any of this today. It’s all still very fresh and in progress.

However, I want to go back to our roots at seanwes. I want to iterate in public, document, and share the process. We’re taking you along the journey. The things I talk about today are not yet a reality. There is much work to do! But I thought you might appreciate getting a behind-the-scenes peek at what’s going on.

Rekindle Your Passion

367: Rekindle Your Passion

Wednesday, June 13, 2018 – 57 minutes

Do you have a long lost passion you want to go back to?

Sometimes burnout causes you to stop doing something you once loved, or maybe life just got in the way.

But what are you truly passionate about? How can you be sure? How do you rekindle a passion from the past?

Maybe it’s the timing. Maybe it’s the loss of interest.

Maybe… just maybe… there’s something still there.

How to Stay Productive When Things Don't Go According to Plan

366: How to Stay Productive When Things Don’t Go According to Plan

Wednesday, June 6, 2018 – 7 minutes

I live in Texas where we’re starting to get 100° days as summer is just around the corner.

But no problem, right? That’s why we have air conditioning.

Well… until your air conditioning unit decides to stop working.

That’s what happened over the weekend. I had to cancel a class I was doing because it was too hot to record.

But no problem, right? We’ll just have someone out to fix the air conditioning unit!

Well… until you realize that it just so happened to be a holiday and all the businesses are closed.

If you’ve been to Texas before, you know that having a broken AC unit is no trivial thing. I won’t exaggerate by saying it’s a “life and death” matter, but it can be pretty miserable.

We ended up sleeping downstairs on the couch where it was cooler.

Today, Ben and I were scheduled to record our podcast like we normally do, but we ended up canceling. We’re still trying to get someone out today to fix our air conditioning.

Now, I’m sure by the time you hear this, everything will be fine, but I wanted to talk about how I stay productive even when things don’t go according to plan.

How to Do a Daily Video Show (seanwes tv)

365: How to Do a Daily Video Show (seanwes tv)

Wednesday, May 30, 2018 – 1 hour, 19 minutes

Our daily video show, seanwes tv, is back! We publish new videos 7 days a week.

Today, we’re talking about what goes into making a daily video show.

Whether you want to make videos every day or even just publish more consistently, you’ll get a lot out of this episode.

Learn about streamlining your setup, creating an editorial calendar, planning ahead, creating a buffer, and more.

Breaking Down Client Meetings (Part 2 of 2)

364: Breaking Down Client Meetings (Part 2 of 2)

Wednesday, May 23, 2018 – 57 minutes

We pick up from where we left off in Part 1: the middle of a client meeting role play.

Ben had just finished pretending to be a “client from hell” and I’m about to demonstrate how to wrap up the client meeting professionally once I’ve recognized the red flag and decided to pass on the client.

This episode produced some great “aha!” moments for people—things started to click.

I think you’re really going to get a lot out of being a fly on the wall.

Sean McCabe
Sean McCabe
Ben Toalson
Ben Toalson


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