Start a Business

Start a Business

Can you really start a business?

I have some free resources for you below, but first, let’s have a brief chat.

You might think starting a business means getting a logo or signing some legal documents.

Starting a business eventually involves these things, but your mindset is what’s most important in the beginning.

You need:

  • Clarity: Choose a business model (more on that below).
  • Confidence: Believe you have what it takes to run a business.
  • Commitment: Show up every day and dedicate yourself to doing this for the long haul.

After speaking to hundreds of people in your shoes, I discovered what was truly holding people back from starting a business.

This is what has you feeling stuck:

  • Lack of support from your family.
  • Trouble finding motivation.
  • Not enough time.
  • Difficulty focusing.
  • Don’t know where to start.
  • Unsure of the right thing to pursue.
  • Feeling overwhelmed with the possibilities.

You don’t have $1 million to start your business.

Let’s face it: you probably don’t have a million-dollar inheritance to fund your business. You’re bootstrapping it and starting from scratch.

What’s the best way to start a business from scratch?

If you’re really passionate about your idea for a business, how do you start?

Let’s get practical first.

You need a roof over your head and food on the table, so that means you have to find a way to pay your bills.

You have two options…

❌ Option 1: Quit everything and go all in with your business (risky!)

Hard work is good, but the wrong kind of hard work will just get you nowhere fast!

The first thing you might think to do is try really hard to make money fast with your new venture. But that’s a lot of pressure to put on a young business. It means you’ll have to take on whatever opportunities you can get—even if those opportunities mean compromising on your principles and values.

Next thing you know, you’re in financial scarcity and you’re desperate.

What you once loved to do now feels like a job. You’ve killed your passion.

I’ve seen it happen over, and over, and over again.

We all know people who quit their job to pursue their passion only to end up hating what they do.

I don’t want you to kill your passion.

That’s no good!

I set out to find a better way…

✅ Option 2: Overlap by covering bills with a day job and start your business on the side (reliable!)

Instead of quitting everything cold turkey, use your day job as a foundation from which to build your business.

Overlapping is where you cover 100% of your bills with a day job first, then build your business on the side.

No matter what you’re passionate about, you can grow a thriving business using three methods of generating revenue:

  • Client Work
  • Products
  • Teaching

But it’s important to set up your income streams in the right order.

Build your business the sustainable way.

Overlap Book

After hundreds of in-person conversations with people at conferences and meet ups, I learned that you want a practical system.

You want a reliable plan.

But that plan can’t be something that feels restrictive.

Overlap gives you freedom.

Rather than feel immediate financial pressure, you are free to explore, do, try.

I want this information to spread.

That’s why I’m giving you free online access to the entire book.

Overlap will help you find your passion, develop your skills, and create the life you want.

The results will not come overnight, but this book will help you get unstuck and give you a clear idea of exactly what to do next with your business.

“Everything you need to know to turn your passion into a profession.”

“Overlap teaches you everything you need to know to turn your passion into a profession.

I wish I would have had this book ten years ago.

Sean has both beautifully and practically laid out a process that just plain works.”

Jeff Goins
Bestselling author of Real Artists Don’t Starve

“Overlap is a resource you’ll want to have handy.”

“In a crowded and noisy market of business and self-improvement books, Overlap stands apart. It is a resource you’ll want to have handy on your shelf so you can return to its sections again and again.

My hardback copy has notes, highlights, and scribbles on virtually every page.”

Shawn Blanc
Founder of The Focus Course

Next: Figure out your business model.

There are many different ways to be in business. But you do have to sell something.

Some important things to think about:

  • What do you sell?
  • Who do you sell to?
  • How does what you sell help them?

There’s no right or wrong business model. Some business models work better for different businesses.

Click on the first resource below to learn about 6 different business models.

Explore the other resources that stand out to you as well!

Figuring Out Your Business Model
There are many different ways to be in business. But you do have to sell something to be in business!
Going From Passion to Actually Starting Your Business
Figure out what you want to do and come up with a practical business plan that fits your passion.
Knowing When to Go Full-Time With Your Business
How do you know when it’s the right time to quit your day job and go full time with your passion?
How to Make Money on the Side While Overlapping With a Day Job
A lot of people wait to start making money with their business “until it can be sustainable”. Don’t wait!
Don’t Quit Your Day Job
It’s probably not time to quit your day job. At least not yet! You might feel like your day job is holding you back, but it’s protecting your passion.
Find Your Passion
Passion is going to come from your skills, because it’s not fun to do something you’re not good at.
“How Do I Monetize My Blog?” Is the Wrong Question
You don’t have a monetization problem, you have a business problem. A blog is not a business!
How to Build Business Assets the Smart Way Job
I recommend against trying to build assets as the very first thing you do. Instead, prioritize cashflow.
Let's Get Real About Why You’re Not Making Money
We need to get serious about money. It starts with money. You must get your money situation right.

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We are here to help you succeed. Your success is what wakes us up in the morning. Truly, your success is our success.

As a member, you get instant access to all $7,500 worth of our business training.

You won’t find this much high quality material in one place anywhere else.

You’ll have immediate access to the knowledge you need, but it doesn’t stop there…

This is also a community where you can find on-going support, accountability, feedback, and friends.

It’s knowledge plus support.

We’re not going to leave you hanging. We’re here for you, and we’re going to make sure you get results.