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Ryan wants to grow his audience for piano music (RyanMcCabeMusic).

We talk about which platforms to focus on, how to stay consistent, and whether or not live streaming should be a part of his strategy for audience building.

He’s currently publishing one video a week (which is good), but ideally he needs to increase his posting to multiple times per week to really grow his audience.

In addition to doing covers of popular songs, we also talk about how crucial collaborations are. When collaborating, work with people who are at a similar level to you and grow with them (as opposed to trying to reach out the people who are already popular).